Monday, July 7, 2008

The Next Generation of Barcodes


Above: Wikipedia's QR code
I am quite fascinated with this piece of technology. The square shaped, wierd pixel thingy is quite a remarkable thing, and tres chic, in my opinion.
QR codes, or also known as smart codes, are just like the normal price barcodes you see on products at the shopping centre. A price barcode can hold upto 20 digits, but a QR code can hold upto 7000 digits and 43000 alpha-numeric characters.
A QR code (smart code) is usually a 2cm by 2cm square barcode. These barcodes contain URL's, text and numbers. All this information is encoded into the barcode, and when scanned by your mobile phone, you are then able to access the information. Only 3G phones have this technology. But if your handset is compatible, then you can dowload the required software to scan QR codes.
QR codes were first developed in Japan and were first used in 1994 by a Japanese automotive company, called Denso Wave, to track auto parts they've manufactured.
QR codes are mostly found in Japan(where all the cool technology is) and are becoming popular in Asian, European and American markets. In Australia, Telstra, one of the nation's largest telecomunications company, are now embracing this technolgy. QR codes can almost be found on anything that you may need more information from.
QR codes are a shortcut for mobile internet user to get what they want, when they want it. For example, you see a poster for the newest Hollywood flick while waiting for your bus. You see the QR code, whip out your 3G phone, and dowload all the information you need about the screening times of the movie, video interviews with the actors of the movie and the movie trailer. All this information instantly!

These codes don't always have to be in black and white. They can also be in colour and designed as art too(as seen above), without loosing any of the information it contains.
If you would like to create your own QR code for your blogger or website, then click here.
For a FAQ on QR codes, click here or go here on Wikipedia.
What ya think about that!?



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